how to grow your Instagram following organically
What is meant by organic follower growth?
Organic Follower: After establishing a page on Instagram, you may also want to increase the number of your followers. Getting organic followers is not easy, and you need to use tricks to attract people to your page. In this article, we will discuss ways to increase organic followers, so stay with us.
What is meant by organic Follower?
What are organic followers, and how do they differ from fake followers? Organic followers are your target followers who follow your page based on their needs. In fact, the more organic followers you have, the more popular your page is, and the more your sales and income will increase. The following tricks will help you attract organic followers.
The latest ways to increase free Instagram followers in 2025
Tricks to Attract Organic Instagram Followers
There are many tricks to attract organic followers, some of which you may be familiar with and others not; in this article, we will introduce the most important tricks and strategies for increasing Instagram followers.
1. Optimize your account
In order to take the first step to increasing Instagram followers, you must start with yourself, and this means you must optimize your account. Your Instagram profile tells your potential customers what they are going to see on this page.
The first step to increasing the number of followers on an Instagram page is to convert that page from a personal to a business account. To convert a personal account to a business account, you only need to follow the following steps:
Account to Public
After choosing the right username, you must change your account from Private to Public. To set this mode, go to the Account privacy section of your account settings and turn off the Private Account option:
Setting & activity >> who can see your post >> Account Privacy
2. Choosing a suitable username
The first step in changing your personal account to a business account is choosing a suitable username. A suitable username has several basic characteristics, the most important of which is simplicity and recognisability.
Suppose the business name and its identity have already been determined. In that case, the brand name should be placed as much as possible in the first part of the username so that it can be found faster by different people when searching.
3. Choosing a suitable profile picture
After making your page available, it is time to choose a suitable picture for your profile. You can use your company or brand logo as your Instagram account profile picture.
4. Interact with pages in your field
One of the most beneficial things you can do in your Instagram activities is to interact with pages in your field. If you are active on Instagram, you don’t need to search to find your peers. You will naturally encounter them. You need to establish a relationship with them.
Try to follow pages in your field and keep up with their activities on Instagram. Stay in touch with them via Direct and exchange with them from time to time. Exchange with pages in your field will increase your Instagram followers and also bring the most targeted people to your business.
In addition, when you interact with pages whose subject matter is the same as yours, you will have the chance to be included in their Suggestion list, which will also increase the number of followers on your Instagram page day by day.
5. Launch Instagram contests
Holding Instagram contests is one of the best ways to increase Instagram followers, and many famous and unknown pages on Instagram use this method today.
Try to be creative in designing contests and use attractive and valuable gifts for the winners. The more valuable the prizes for the winners, the more people will be encouraged to participate in your contest.
You can launch many Instagram contests with different topics according to your field of work. However, what is important is to try to invite the participants to do something. For example, ask the participants to invite 5 of their friends to the contest, and be sure to ask them, for example, that 2 of the invited people must follow the page in order to be included in the contest.
As you have noticed, Instagram contests quickly increase your page’s followers. So, be sure to launch contests on your Instagram page occasionally.
6. Use your website to increase Instagram followers
If you have a website, there are some great ideas for increasing your Instagram page followers. The best place to promote your Instagram page is a website that has new visitors every day.
One idea you can use on your site is to place your Instagram banner below all posts. This will increase your chance of attracting new followers. Many people may discover your articles through Google, and in this case, seeing your attractive Instagram banner will encourage them to visit your Instagram page at least once.
Try to include your Instagram address as a way to contact you on your site’s About Us and Contact Us pages, as these two pages are considered to be among the most visited.
From time to time, try inviting your users to follow your Instagram page through your site’s email newsletter. A special and irresistible offer is always needed to respond positively to your call to action, so be sure to have a special offer for your users.
Many of your site members may still need to follow your Instagram. By including your Instagram in your email signature, you can introduce your Instagram to them as a way to communicate. Also, if your members forward your emails, more people may become familiar with your Instagram.
7. Publish challenging and viral posts
One of the most interactive posts on social networks, especially on Instagram, is publishing challenging posts. Of course, there are difficult topics in any field of work. Try to publish posts that force users to interact with you and participate in discussions.
One way to interact with users is to ask them questions. For example, publish a post on your Instagram titled “How much does a digital product earn per day?” You can publish this post as a photo caption. Rest assured, people love to comment on challenging topics. Many people will participate in the topic you created and may also mention their other friends in your post.
They may even send your post directly to other friends, which will make it go viral. Have you ever seen posts with high views and likes in your Instagram Explore?
When your post goes viral, be sure that it will spread like a virus among many users and receive a high number of likes. This will also make more people familiar with your page.
8. Get help from other tools and virtual communities
One way to increase your Instagram followers is to use other tools at your disposal. For example, different social networks. For example, if you are active on LinkedIn, you can definitely use the influence you have on it to increase your Instagram followers.
For example, when you post your expert opinion on other blogs and websites, use your Instagram profile address instead of your website address. Rest assured that if your opinion is influential, many people will be interested in following you.
Also, when you publish a post as a guest post on other blogs and websites, be sure to include your Instagram address in your profile.
When completing your social media profiles, be sure to include your Instagram address as well. Google Plus, Facebook, and Twitter are social networks that you can use to increase your Instagram page followers.
At the end of the audio files or videos you publish, be sure to mention that they should follow you on Instagram. In many cases, if you provide good content, the audience will be interested in following your work. Audio files or videos are more popular.
9. Use professional comment marketing
One of the best and newest ways to increase followers on Instagram is to use comment marketing. This even increases sales in many cases. In this method, you attract followers in a very smart way by leaving professional comments under posts related to your work.
To use this method, you first need to find posts related to your work that are recently published. It is very easy to check the hashtags related to your business every day to find new posts related to your business. In this method, you need to see posts where the owner of the page does not sell the product. In fact, I mean that he is a blogger and only provides training.
For example, you are in the business of selling phones, and you find a post about a buying guide or a review of one of the Xiaomi phones. In this case, you can leave a comment with the title, “I can give you this phone with a 24-month warranty and a good discount; just enter my page.” Of course, the opposite can also be done. For example, under a post that introduces a phone for sale, you can write, “The buying guide for this phone is on my page. Before buying, be sure to see the last post on my page.
10. Advertise on relevant pages
One of the best ways to increase real Instagram followers is to advertise on pages related to your field of work. In this method, you should first find pages related to your field of work by searching based on the job title or related hashtags, and after reviewing them and seeing the situation, enter into negotiations with them for advertising.
Try to advertise on relevant pages that have yet to do much advertising so far. Your advertising will be more effective in this case.
11. Be sure to use the location tag
If you want your posts to be seen by more people, I recommend that you use the location tag. Instagram can show relevant posts to people in that area, which will strangely increase your followers.
12. Produce entertaining content
Many people who are on Instagram are looking to be entertained. You can publish entertaining posts in any field you are active in. Please don’t overdo it when publishing entertaining posts, and try not to stray from the main topic of your work. Suppose you can produce entertaining posts in a way that attracts the attention of your audience. In that case, they will also be inclined to direct your post to their friends. This will increase your followers over time.
13. Ask challenging questions
Asking challenging questions also directly helps increase your followers. In many cases, your audience’s reaction to challenging posts will be greater than your other posts. For example, if you ask them, “Would you like to go back 10 years or have 100 million dollars right now?” Of course, many people will react to your post and comment on your opinion.
Note that these types of posts, which increase your audience’s interaction with your pitch, will also help your posts to be seen more over time. Try to post at least one challenging post for every 10 posts you publish so that the audience’s interaction with your page does not decrease!
The nature of challenge posts is that many people want to know what their other friends think about your post, and this will cause your post to be sent to many people. The important thing is exactly this: you should do something to help your followers grow your page.
14. Follow the Instagram algorithm
You should have sufficient knowledge of the Instagram algorithm. You should know exactly how the Instagram algorithm works. For example, you should not use fake followers at all. It would help if you did not use too many irrelevant hashtags in your posts. For instance, you should not do anything that reduces user interaction with your page. Exactly everything I have talked about so far is directly related to the Instagram algorithm.
In general, if you want to be friends with the Instagram algorithm, you should not have unrealistic activities. It would help if you did not break the Instagram rules. You should behave completely naturally and continue your activities on Instagram only to impress and satisfy your audience.
15. Post at the best time
If you want your posts to be seen more and get more likes, you need to find the best time to post on Instagram. It’s not hard! Just go to Instagram insights and check the activity of your followers on your page. Check the interaction rate of users with some of your recent posts to find out at what times of the day you publish your posts you have the most interaction. This seriously affects the visibility of your posts.
It’s clear that if your posts are published at the right time, they will be seen more, and ultimately, according to what I talked about earlier, this will also increase the number of followers on your page.
16. Prove you are not a robot!
According to what I said before about the Instagram algorithm, you should do something to ensure that you are not a robot from Instagram’s perspective! If you prove that you are not just a robot, be sure that Instagram gives your page a lot of importance, which means that your activity will be seen more.
What is meant by not being like a robot is to interact naturally with everyone. For example, always answer direct messages completely. Try to send a voice message in direct messages. Be sure to answer the direct messages of those who do not follow you. Go live and show yourself. Remember to post stories! Answer comments completely, and don’t make yourself comfortable with just an emoji! In general, use everything Instagram has to offer to make it clear that you are not a robot.
17. Question stories
Posting question stories on Instagram is one of the best ways to increase Instagram followers. Of course, indirectly! When you post question stories, user interaction with your page increases. In fact, you force them to answer your question, and this interaction over time will make your stories stand out from the rest, which will make your stories more visible.
If you also ask challenging questions in your stories, your stories will be more widely shared and ultimately more visible. Of course, the more your stories are seen, the more followers you will have.
18. Design a principled marketing strategy
After optimization, it is time for the most important part, namely, the moral design of the marketing strategy. Before you think about how to increase your Instagram followers, consider your ultimate goal.
If you understand your main goal on Instagram, you can correctly decide how to reach it. You can specify the following goals for your Instagram page and consider appropriate metrics to monitor these goals.
• Increasing brand awareness among potential customers
• Increasing sales of the brand’s products or services
• Increasing website traffic
After defining your goals, you can design a successful marketing strategy for your Instagram account. This strategy will help you attract new followers and convert your audience into loyal customers.
19. Know your audience persona
One of the most important ways to attract real Instagram followers is to understand your audience, their tastes, and their age group.
Your audience persona is actually a semi-real person equivalent to the concept of a customer in your business. For example, a cosmetics brand’s audience persona is young women between the ages of 15 and 45.
If this Instagram page attracts men or women over the age of 45, will it sell? There is no doubt that these followers will soon become ghost followers, and their feedback will decrease significantly.
Knowing your audience persona allows you to easily publish posts that your followers will interact with, gradually turning them into loyal customers.
To build your persona, answer questions like the following:
• Where does your audience live?
• What is their job?
• When do they use Instagram?
• What are your audience’s challenges and pain points?
20. A suitable biography is the final link to success
The Instagram bio is the first thing a person sees on your page. They judge it and decide whether to follow you or unfollow you.
Therefore, having a suitable bio is very effective in increasing organic followers. In fact, the bio page shows the audience exactly what your page does and can, to some extent, assure them whether you are fake or not.
First, choose a profile photo that is appropriate for what you do. Try to avoid using pictures that are seen in many places and create an image that suits your brand. In the bio page section, write the brand name and a brief and clear explanation of what you do.
Be sure to include the website address, contact number, store address, etc., in your bio. In the bio section, use words so that people can access your page faster by searching for them. For example, if you have a page selling coats, be sure to write the word coats in the bio section.
If you need to include multiple links in your bio page, it’s better to use a single link tool and include all your desired links as one link.
21. Active presence on Instagram to attract organic followers
An active presence gives followers the assurance that you are real, which increases the page’s organic followers. Post stories regularly and go live from time to time.
Live allows you to show your products live to your followers and assure them that the products are real. Also, in life, people can ask their questions directly, and you answer.
Be sure to use the Instagram story features when posting stories. You can use the question box feature to ask followers challenging questions or ask them to ask you. Or, hold competitions in stories from time to time and give prizes to the first people who answer correctly.
Reply to direct messages and comments as quickly as possible. This will increase interaction and increase organic followers.
22. Have a detailed content calendar
Using a content calendar and careful planning can be very effective in attracting organic followers for Instagram. Having a regular content calendar will help you know exactly when and on what days you should post.
First, plan whether you want to post every day, every other day, twice a week, etc. After initial planning, think about the hours when more people are online and can see your post. To see what times of the day and night you can use Instagram’s insight feature.
Before posting, you can let your followers know that you want to post a new post at this time and ask them to be online by turning on their timers and seeing your post notification as soon as you post.
23. Consider the audience’s taste when designing posts
First, you should use Instagram’s analytical tools to see which posts are liked the most by users. Identify the posts that are most popular and most interesting to users and take them as a model when designing new posts. The post you publish must be appropriate to the content of your page. Irrelevant posts can reduce your followers.
You should design your posts to create a sense of need in the audience. Be sure to get help from experts and professionals in this field when designing posts. In the caption section, write the product’s features and functionalities. The caption and content should create interest in the audience and make them eager to buy the product.
The more people trust you, the more they will try to buy and introduce your brand to others, so the design of your posts should be such that the audience can fully trust you.
24. Interaction with users is a practical trick to increase organic followers
Identify pages related to your page’s topic and always interact with them by liking and commenting on posts, tagging them in different places, adding their posts to stories, replying to stories, etc.
This will make the target page like and comment on you in return, increasing page interaction, and will also make your page appear in the Explore or Suggestions section of the target page’s audience, attracting organic followers.
To increase follower interaction on the page, always encourage them to comment or participate in competitions. Ask challenging questions to get them to interact. You can also encourage people to send your posts to their friends or tag their friends under your posts by setting up Instagram competitions and prizes.
25. Analyze competitor behavior
Analyzing competitor behavior is one good way to increase organic followers. Find pages of people related to your page’s topic and have a lot of followers, then analyze their behavior. See what times of the day and night they post the most, which of their posts are liked the most by users, and which posts are more popular.
See what the stories they share are mostly about and how they make the audience interact with them. You should pay attention to the fact that completely copying competitor pages will not only not increase your followers but also destroy other people’s trust in you.
So, do not copy them completely. First, analyze their behavior to know what posts and stories their followers like the most, and then start creating attractive posts and stories yourself according to users’ tastes.
26. Proper use of hashtags on Instagram
Instagram hashtags are very effective in increasing the visibility of your page and posts and increasing efficiency. Still, if they are not used in principle, they have the opposite result. Your hashtags should be a few or a few. Try to use new hashtags in each post.
Avoid using hashtags that are not related to the post because this will not only not increase your followers but will also reduce page views in the long run. See which hashtags related to your topic are searched for the most by users and use those more. You can use third-party programs to find hashtags that are relevant to your page.
You can create a new hashtag with your brand name so that people can search for it and access only your posts.
27. Think about advertising methods
Advertising is another way to increase organic followers. People with a high number of followers, such as influencers and bloggers, can be good options for advertising because many people follow them and trust them. Suppose the cost of influencer advertising is high for you. In that case, you can get help from pages with fewer followers and micro-influencers for advertising.
You can also do a two-way exchange with pages, meaning that in exchange for the advertising you do on your page, they will also advertise you on their page. In addition to Instagram, if you are active on other social networks, you can promote your page and ask people to follow you on Instagram.
28. Finally, think about buying Instagram followers
Followers will first look at the number of your followers as soon as they enter your page. If this number is low, no matter how much good content you have produced, people will trust you less.
To buy Instagram followers, you should go to reputable sites in this field. Buying followers is cheaper than influencer advertising and allows you to add as many as you want.
Final Words
Increasing organic followers is one of the goals of every business page on Instagram. Now that you are familiar with the tricks to increase organic followers, it is better to apply them with careful planning and see your followers and income increase. Please share your comments and suggestions with us.
Frequently Asked Questions
1• What is meant by organic followers?
Organic followers are targeted followers who follow you based on their needs.
2. Does buying followers help increase organic followers?
Yes, by buying followers, you can increase your credibility in the eyes of other users, and they will be more confident following and buying from you.