What are the most popular and best social networks in the world?
Virtual space and social networks are two Internet and even social-cultural concepts that have affected users’ lives in recent years. In this helpbestlife article, we will go to the best social networks in the world, introduce famous social networks to you and dear users, and introduce you to the elders of this field and the most popular social network.
Reports published by the media and various statistical sources show that social network users have reached over 5 billion users by the end of 2023. Considering that this number represents about 60% of the world’s population, it is easy to say that the most popular social networks significantly impact all aspects of human life.
From world news and misinformation to lifestyle and decision-making tips, as well as fashion to the latest published research results, users of popular social programs, without leaving the platform of the best social media application of their choice and regardless of Other news sources, collect almost all the information they need.
The critical thing about famous social networks is that these media are not limited to a specific geographical area or country. For example, about 84% of Americans use at least one of the most popular social networks in the world. Also, the number of social media users in China has reached over 1 billion, even though approximately 415 million of the country’s citizens still do not have Internet access.
For people who work in marketing, all these users are potential customers who can become real customers with some networking and communication. Popular social programs for business are similar to the best social networks in the world. These two lists have many similarities.
Of course, professional activity in the context of the best social networks is more complex. To be successful in this field, you must have a strategy for raising awareness, a transparent target market, an attractive brand, strong customer relationships, and constant engagement with your audience. Of course, all this includes luck and high-profile content that will make you a celebrity. In the continuation of this article, we will introduce you to the best social media city in the world in terms of the number of users and popularity. Then, we will get to know other famous social networks.
The best social networks in the world
Facebook and its owner, Meta, have not been attractive among Iranian users for years, thanks to applications such as Twitter and YouTube. However, this website, considered the world’s largest social network, is still the best social media application in terms of the number of active users and popularity. Is.
According to the latest statistics on social network usage, Facebook’s social media now receives about 2.95 billion active users every month. Last year, it earned an income of 86 billion dollars for Meta Company. Note that the annual income of Facebook differs from that of other famous social networks such as TikTok, Snapchat and Twitter.
Meta Company is in a virtual space and has the best social networks. Zuckerberg and Facebook still have the first and last word and are known as the best social media in the world. Some leading industries already using Facebook for business include financial services, e-commerce, retail, gaming and entertainment, news media, telecommunications, technology, consumer goods and automotive companies.
YouTube
After Facebook, YouTube is the second most popular social network. YouTube also hosts 2.5 billion active users every month. For this reason, this website is the best social media in the world based on video. In the last year, this social network has generated an amount of 28.8 billion dollars, and as a result, it has taken second place in the list of the largest social networks in the world.
A critical point about the YouTube social network is that this social media has a solid user base in all age groups, ranging from children and teenagers to adults and seniors. According to the latest statistics on the use of social networks in the world, 81% of the adult population of the United States uses the YouTube platform.
Also, 49% of seniors over 65 use this social platform, the second most popular among seniors after Facebook.
The YouTube social network covers all content genres, from beauty, gaming and education to entertainment and sports. Considering that the production of video content and marketing based on video is growing significantly, this platform is the platform that most brands invest in and promote their products.
Although social networks WhatsApp, Facebook and Instagram are all subcategories of the Meta company, from the point of view of social media, each of them is a separate category, and according to their popularity, each of them appears separately in the list of the best social networks of 2023.
In third place on this list is WhatsApp Messenger, which is still known as the best social media platform based on messages despite its ups and downs. This messenger, one of the most popular social programs for mobile phones, has 2 billion monthly active users and earned more than 5.5 billion dollars in revenue last year.
Although the Instagram platform is known as our country’s most popular social network, it differs globally. Instagram, now considered a part of the Meta company, has about 2 billion active users every month and has been able to give Meta an income of about 24 billion dollars last year.
Due to the continuous presence of teenagers and young people in the best social media application, it can be said that if the target market of companies is people under 35 years old, the Instagram platform is considered the best social media in the world for marketing and advertising. According to recent statistics, 67% of young people between the ages of 18 and 24 use Instagram on a daily basis.
With more than 1.3 billion monthly active users, the WeChat social network is one of the most populous messengers in the world, and most of its users are Chinese and residents of East Asian countries.
The Chinese consider WeChat an “all-in-one application” for its diverse capabilities and rely on it for many of their tasks, such as voice calls and financial transactions.
In fact, WeChat is a Chinese messenger designed to meet the communication needs of the people of this country; it focuses on certain features, and in some aspects, it is very different from the world’s largest social network.
TikTok
The TikTok social network, officially started in 2016, has reached sixth place on the list of the best social networks, with an impressive leap in the last couple of years. The platform, now the main competitor of Instagram and Snapchat, has more than 1 billion monthly active users and earned about 11 billion dollars in revenue last year.
With this application’s appeal among the young and teenage population, the TikTok social network is experiencing a very high growth rate. The app also broke records by becoming the fastest-growing worldwide in 2017, just one year after its introduction. Despite attempts to ban TikTok in the United States and the app being banned in India, it has been the most downloaded app worldwide in recent years.
Telegram
Telegram social network is a multi-platform messaging service launched by Pavel Verov. This social network was introduced to the world in 2013. Currently, 700 million users use the Telegram social network every month.
Telegram’s social network is an instant messaging service and one of the most popular and safe applications. Telegram is suitable for people who want to keep their messages secure.
One of this software’s most important advantages and features is the ability to secure messages and files, which you can use to prevent their disclosure by encrypting files and messages during transmission.
Snapchat
The Snapchat application officially entered the virtual space in 2011 and is now recognized as one of the most popular social programs. This social media giant has about 635 million monthly active users and has earned over $1 billion in revenue in recent years. As the most popular social network, Snapchat is more prevalent among young people and is considered the main competitor of other big social media applications such as Instagram and TikTok.
X (X) or Twitter
The social network X, formerly known as Twitter, is one of the largest social networks in the world and now has about 550 million active users per month. Considering the popularity of this social network, you might have thought that X would have a higher position on the list of the best social media sites in the world. Still, this controversial platform has gone through many lows and highs, and now it is in the right place.
After Elon Musk purchased this company, controversial news from this social network reached phones daily. Despite all these statements, if you are interested in areas such as entertainment, sports, politics, technology or marketing, it is suggested that you remember to connect and be active on Twitter.
The social network Reddit presents itself as “the front page of the Internet,” according to Alexa’s ranking, Reddit is one of the 20 most visited sites in the world. This website is considered one of the most famous social networks and receives about 430 million monthly active users. Reddit is also in a good position in terms of income, and last year, it managed to generate about 290 million dollars.
The Reddit website supports almost all media content. It provides a platform for various communities, such as gaming, hardware, fashion, and entertainment. This social network now has more than 2.8 million communities, the so-called “Subreddit “) that users of these forums generate and share content on every topic imaginable.
Pinterest is one of the best social networks you may have yet to hear of. Pinterest has many fans all over the world. This application hosts more than 445 million active users every month and, in the last year, has managed to earn about 574 million dollars.
Some of the most popular content on Pinterest includes fashion, different foods, decoration and sports.
According to published statistics, about 60% of Pinterest users are women. Therefore, popular social programs such as Pinterest can be a good place for investment and marketing for businesses whose target market is women. Of course, this does not mean that men are not on Pinterest, and obviously, the other 40% of users of this social network are men.
The LinkedIn website is the last platform on the list of famous social networks, including a vast network of professionals and businesses. According to statistics, there are more than 61 million users in senior professional positions on LinkedIn.
This platform is the most popular social network in the field of business. LinkedIn social media is the best place if you are looking for managers and decision-makers who have the power to hire you or if you are looking for investors for your industrial ideas.
LinkedIn is one of the world’s largest social networks and is a highly focused social media platform. As such, it has unlimited potential to connect with an elite group of professionals who can make a difference for your business.
Summary and answers to frequently asked questions
These days, social networks have become a part of people’s lives, and many people, personalities, and businesses are somehow connected to these networks. It is better to get acquainted with the most popular social networks on the Internet and their use and tools to participate in social networks and get to know them better.
What do you think about the best social media in the world? Which of the social networks on this list do you consider the best? Do you know of another great platform that should be on this list?
Are social networks good or bad?
Social networks have changed how we communicate; this evolution is changing our idea of starting a business. Whether social networks are good or bad depends on our behaviour and how we use these popular social platforms.
Which is one of the most famous text-based social networks?
As mentioned in the list of the best social networks, WhatsApp Messenger, Twitter, and Reddit are the most famous text-based social networks with millions of monthly active users.
Which social networks are not welcomed by the people of the world?
Depending on different geographical regions, some social networks are filtered or banned. For example, TikTok’s social network is currently not accessible in India. On the other hand, some countries have also released domestic versions of famous social networks, encouraging their population to use local social media. An example of this is the Weibo platform. China pointed out that it can be said to be the Chinese version of the social network Twitter.
Which is the best image-oriented social network?
According to published statistics, social networks like Instagram, Snapchat, and Pinterest are the most popular image-oriented social programs. Of course, other social networks, such as Reddit, also have the ability to share images. Still, the main focus of this social media application is not images.
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